Seasonal Drinkware + Mugs 2025 | Room Essentials™ (Target Owned Brand)
Assumed full ownership of seasonal + giftable drinking solutions for the Room Essentials brand ranging from glass to ceramic mug assortments while helping maintain a $5 price point.
Seen here are the seasonal plays for both Parent's Day (May/June 2025) + Back-To-College (August 2025).
Took on hybrid responsibilities — leading color stories, product design + technical development while managing production timelines + vendor communications.

BACK-TO-COLLEGE 2025





















PARENT'S DAY | LOVE + APPRECIATION 2025


























